© Copyright
Dexcel Dental 2009.
All rights reserved.
9.0 Use of Your Personal Information/Security
9.1 It is important for you to know that
we may use some of the personal information
provided by you during the use of this
website and by using this site you agree
to this use.
9.2 Your contact details will be stored
in our computer database and this, together
with other information provided by you
(and this information may be supplemented
by information we receive from third parties),
may be used by us to:
(1) for assessment and analysis (e.g. market,
customer and product analysis) to enable
us to review, develop and improve the services
which we offer and to enable us to provide
you and other customers with relevant information
through our marketing programme. We may
use your information to make decisions
about you using computerised technology,
for example automatically selecting products
or services which we think will interest
you from the information we have. We may
keep you informed of such products and
services (including special offers, discounts,
offers, competitions and so on by any of
the following methods, including e-mail;
telephone; SMS text message and post; and
(2) arrange and monitor any competitions
we might offer on the website.
9.3 In order to protect you and our other
customers, and us, from fraud and theft,
we may pass on information that we obtain
from making identity checks and other information
in our customer records, including how
you conduct your account, to other companies,
other retailers and to financial and other
organisations (including law enforcement
agencies) involved in fraud prevention
and detection, to use in the same way.
9.4 As regards the Disclosure of Your
Information, we may give information about
you to the following, who may use it for
the same purposes as set out above:
(1) to other companies in our Group;
(2) to employees and agents of our Group
to administer any accounts, products and
services provided to you by our Group now
or in the future;
(3) agents who (on our behalf) profile
your data so that we may tailor the goods/services
we offer to your specific needs;
(4) to other organisations for the administration
of prize draws or competitions.
(5) to anyone to whom we transfer or may
transfer our rights and duties under our
agreement with you.
9.5 As regards Cookies, we may use this
technology to provide you with, for example,
customised information from our web site.
A cookie is an element of data that a web
site can send to your browser, which may
then store it on your system. Cookies allow
us to understand who has seen which pages
and advertisements, to determine how frequently
particular pages are visited and to determine
the most popular areas of our web site.
You do not have to accept cookies, and
you should read the information that came
with your browser software to see how you
can set up your browser to notify you when
you receive a cookie, this will give you
the opportunity to decide whether to accept
it. We use cookies so that we can give
you a better experience when you return
to our web site.
9.6 We may use third-party advertising
companies to serve ads on our behalf. These
companies may employ cookies and action
tags (also known as single pixel gifs or
web beacons) to measure advertising effectiveness.
Any information that these third parties
collect via cookies and action tags is
completely anonymous.
9.7 As regards Security, we take all reasonable
steps to protect your personal information.
However, we cannot guarantee the security
of any data you disclose on-line. You accept
the inherent security risks of providing
information and dealing on-line over the
Internet and will not hold us responsible
for any breach of security unless this
is due to our negligence or wilful default.
9.8 You have the right to see personal
data (as defined in the Data Protection
Act) that we keep about you, upon receipt
of a written request and payment of a fee.
If you are concerned that any of the information
we hold on you is incorrect please contact
us. Please note that our site may link
to other web sites which may be accessed
through our site. We are not responsible
for the data policies or procedures or
the content of these linked web sites.
9.9 If you want to be removed from our
mailing list, please contact us and we
will remove within a reasonable time period,
your details from our database.
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